L'Oréal

L'Oréal
Office
Art Direction
Universal Design
Work Direction and Supervision
Project Management
Construction Management
Physical Branding
Wayfinding and Signage
Acoustic Design
Space planning & Layout
Client: L'Oréal
Location: Milano
Area (sm): 10.000
Period: 2024 - 2025
The project for L’Oréal Italia’s new headquarters is a visual narrative of the brand and its values, perceptible in every design choice.

A bespoke intervention combining Interior Design, Physical Branding, and Wayfinding gives the building character, blending aesthetics, functionality, and human warmth.

L'Oréal

Manflex workstations, coworking areas, modular meeting rooms, and bubble rooms convey comfort and familiarity through warm materials, soft shapes, and colors that embody the “home feeling” concept at the core of the project.
The brand’s visual identity becomes a living element within the space, enriched by iconic beauty-world symbols and scenographic installations that offer an immersive experience.
Building Physics studies maximized natural daylight and informed the design of an acoustic system that reduces reverberation and ensures privacy through radiant acoustic ceilings, wood paneling, and graphic panels.
Warm, bright open spaces, flexible workstations, and themed break areas encourage collaboration, transforming the workplace into an environment that welcomes, inspires, and truly feels like home.