MCE - Mostra Convegno Expocomfort

Routes, connections, and meeting points reshape the visitor experience, increasing stand visibility and improving the quality of shared exchange.

For MCE Mostra Convegno Expocomfort 2026, a new layout was developed for Halls 2 and 4 at Fiera Milano, transforming them into a system that is more open, easier to read, and better aligned with the sector’s evolving patterns of interaction. The project structures routes, connections, and pause points to make orientation more intuitive, reduce dispersal, and improve stand visibility. The exhibition space thus becomes an active tool for proximity and exchange, able to support smoother interactions between exhibitors, visitors, and supply chain operators.
The layout uses space as a relational infrastructure: clear routes, meeting nodes, and a greater sense of openness across the halls make the visit more focused and more effective for the entire supply.