Stand Luce Rubinetterie - Salone del Mobile 2026

Stand Luce Rubinetterie - Salone del Mobile 2026
Fair
Universal Design
Universal Design Consultancy
Lighting Design
Olfactive Design
Concept & Design Identity
Space planning & Layout
Art Direction
Client: Luce Rubinetterie
Location: Milano
Area (sm): 80
Period: 2026
For Salone del Mobile 2026, Luce Rubinetterie’s stand presents the product as a debut: essential, theatrical, immersive.

A contemporary ballroom sets the scene. Five central display elements, mirrored surfaces, and tactile details heighten its presence and appeal.

Stand Luce Rubinetterie - Salone del Mobile 2026

The concept imagines the stand as the stage for a debutantes’ ball, reinterpreted through a minimalist lens. Five central display elements shape the visitor journey and bring the product to centre stage, while a sequence of metal walls, alternating satin and mirrored finishes, creates a dreamlike backdrop. The outdoor showers become scenographic presences around the objects. Thick carpet holds the traces of movement. A tulle chandelier evokes the lightness of swirling skirts. A cashmere scent completes the experience.
The ballroom becomes an exhibition device. Mirrors, tulle, carpet, and fragrance create a suspended atmosphere, leaving the product with the full power of the scene.