Stand Omnia Technologies

Stand Omnia Technologies
Fair
Physical Branding
Strategy
Client: Omnia Technologies
Location: Rho (MI)
Area (sm): 2.100
Period: 2024
The flowing geometry and modular layout shape Omnia’s stand at the Rho Wine Fair: a sustainable, technology-driven white canvas.

The masterplan and fit-out create a fully reconfigurable space where technology, natural materials, and branding engage in dialogue.

Stand Omnia Technologies

The environment is built entirely in wood and conceived as a white canvas, customizable and designed to evolve over time. The layout draws inspiration from the curves of Omnia’s logo and is organized into three modular zones, defined by the use of eco-friendly materials and integrated greenery that reinforces the brand’s sustainable ethos. At the center, a large digital screen and a composition of communicative cubes deliver an immersive experience, engaging and surprising visitors through the integration of aesthetics, technology, and sustainability.
Plants, natural materials, and advanced technologies merge into a fully reconfigurable wooden exhibition concept with a strong visual impact.